Hi, I’m Paul. Arcand isn’t an agency — it’s just me, and that’s the whole point.
After twenty years helping big companies untangle their marketing and tech, I’ve returned to Darwin to work with smaller businesses. Builders. Creators. Tradies. Locals. People who don’t have time for marketing jargon or bloated retainers — they just want things done properly.
Arcand is how I help. It’s a practical digital marketing service with three simple ways of working: Consult, teach, and hands-on.
Over the years I’ve helped teams at Guzman y Gomez, Repairify, Cashrewards, Virgin Money, the NT Government, and more — either directly, in-house, or through agency roles. (You’ll see the logos on the homepage.)
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You’ll talk to me, not a sales team.
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I’ll tell you what’s worth doing — and what isn’t.
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I’ll make things clearer, simpler, and better connected.
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I’ll keep it affordable, because I know what it’s like running a small business.
"Paul has that great mix of digital expertise combining technical platform knowledge with ability to deliver optimal experiences in channels like website, app and email. Paul has successfully supported DBZ with its own digital, data and tech stack needs, as well as many digital and data driven projects for our clients working with an array of capabilities across CRM, Marketing Automation, CDP, Web Analytics, Website Optimisation and Email Marketing. Paul is a great team player and always on deck to solve a problem."
—Kelley Sharpley, DBZ
Mostly small to medium businesses — from startups and solo operators to family-run teams. If you need practical marketing help without the agency overhead, I can help.
Not at all. If you’re not sure where to start, I’ll point you in the right direction — whether that’s a quick fix, a full setup, or something in between.
Yes. If you’re short on time or patience, I can handle the lot — from landing pages and ads to automations and reporting.
No — I’m platform-agnostic. I’ve worked with HubSpot, Mailchimp, GA4, Google Sheets and more. I’ll use whatever works best for you.
Absolutely. I’ll show you how to use what you’ve got — or help you learn something new — so you can take control with confidence.
It depends on what you need — from one-off consults to hands-on project work. Get in touch and we’ll work out the best fit.
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